My thoughts on SEM

Further to this, Google says that page descriptions are not a ranking factor. If your site is not optimized it will lead to a very bad user experience. The feeling of being able to see correctly after your lasik eye surgery is a feeling that cannot be beaten, The GammaSpec …

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How does authority sites improve search rankings?

According to some data, qualitative factors like how long a user spends on a page can influence how that page ranks-but you could also make for a case of correlation influencing this relationship, rather than causation. Building the content calendar and scheduling articles For a fun family day out, take …

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Adjust your appearance in search

It's not completely exhaustive , as OSE doesn't index as many links as Google, but it's really useful to get an indication of the relative authority of yours and your competitors' sites. Removing the duplicate content can have a very positive influence on the rankings of your pages. Its like looking …

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What everyone ought to know about keywords

The fact is that most small business websites have very weak content so a focus on being the best will improve search engine visibility for a wide range of terms. You'll also need to make sure titles and descriptions are present for every page on your website. Getting your organisation …

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Winning marketing tactics for splogs

Are not using meta descriptions with over 156 and/or below 70 characters. On page SEO refers to the optimization of a website's on-page elements. This includes the way a website is structured and coded, as well as its content. As a webmaster, you have complete control over your on-page …

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Interesting page rank tactics that can help your business grow

Permission marketing programs hold the potential to build strong, ongoing relationships with customers when they offer something of value. Google itself said that page loading speed is an SEO ranking signal, and MunchWeb found that 75% of users would not re-visit websites that took longer than 4 seconds to load …

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Want a thriving business? Focus on html

The quote, of course, should be on-topic with the article as a whole. At the very least, quarterly assessments are required. No one likes to think about a time after they’ve gone, but life insurance like renew life could offer reassurance and comfort to you and your loved ones …

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The back story of duplication

If you stop to think about it, SEO is actually much simpler now than it was before. Understanding how search engines work is an important component of SEO. The search engines are constantly tuning their algorithms A comprehensive range of treatments are available to treat eye conditions including laser eye …

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Let's talk about web 2.0

Keep track of how many times your past keywords have yielded expected results. Use the right tools to track where you rank for the keywords you target. Derived demand, which creates many business needs, is based on, linked to, or generated by the production and sale of some other good …

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At last - revealed: the secret to web portals

The Penguin Update in April 2012 introduced a new algorithm to Google that detects an excessive misuse of keywords (keyword stuffing) in link texts. You wouldn't use a tone of voice for a website that sells shoes that's more consistent with a tone of voice on a website that sells …

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Bucket brigades based on analytics

Big companies can sometimes be difficult to navigate. It may seem quite fascinating for your website to have a lot of content for a lot of people. However, it is not okay is using and spinning the same information over and over again just to stay in sight. By developing …

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Does the Yahoo indexer really care about trust rank

Online shops in particular often face the risk of generating duplicate content. For example, a product might be listed in several categories. If the URL is structured hierarchically, a product can be accessible under multiple URLs. One reliable way to solve this problem is by using a canonical tag. This …

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Losing Focus on authority sites

When it comes to marketing strategies for your small business, local SEO is the first avenue on that road. One of the most time-consuming parts about link-building is actually finding places that will give you links. The initial settings are demanding and they require maintenance and alignment with trends and …

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Make the most of SEO by really understanding nofollow links

Although bounce rate is hard to measure you should definitely monitor the trend of your bounce rate and the differences in bounce rate between your pages. If a specific page has a very high bounce rate, you should try to figure out what's the cause. You could add links to …

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Ridiculous rules about canonical URLs

For your pages to become searchable and indexable by the crawlers / search engine bots, they need some linking love first (bots follow links to find new content). Search engines find it harder to find and include pages in their results that aren't linked to either internally (from other pages of …

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